Privacy Policy for Rita Personal Data
At Rita Data B.V., accessible at Ritapersonaldata.com, our main
priority is the privacy of our visitors. We do not use any trackers
or cookies, and this Privacy Policy document outlines the types of
information collected and recorded by Rita Personal Data, how we use
it, and why. Our mission at Rita is to put you in control of your
personal data.
Protect your Privacy
All your personal information is securely stored on our servers
hosted on Amazon Web Services (AWS) in Paris, France, using a
3-layer encryption database. If you decide to create a Rita Account
or share your email with us for feedback, we will store your email
address on our servers.
Rita will never:
Share personal information with third-parties without your consent
Identify your close contacts
Save personal data without your explicit consent
Share personal data without your explicit consent
Perform any action on your behalf other than the actions you request
in the App (Get data, Delete data, Manage ads settings)
You choose
We always give you the freedom of choice:
Which data you connect to your account (aka. data wallet)
Request us to remove your data from our servers anytime
Keep your data for yourself or share it with partners to earn
rewards
Privacy-by-Design
Private is private. We genuinely care about your privacy. Rita App is
designed with maximum protection of your privacy in mind. Here is how:
Your personal data is stored securely on our servers using a 3-layer
encryption database hosted on AWS in Paris, France
Your personal data is not shared with third parties, only anonymous
and aggregated insights are being shared if you decide to earn
rewards
Independent specialists were consulted for feedback on the design of
our systems during development
The personal data you collect is fully encrypted, using AES-256
standards
The principles of Privacy by Design were consulted when developing
the App and making architectural choices
General Data Protection Regulation (GDPR)
According to the GDPR, Rita is the “Data Controller” of your
information. We have predefined how your data is processed, making us
legally hold such status. The personal data you collect from “sources”
does not leave our servers without your explicit consent. We store
your login credentials, email, and password (encrypted), and the date
and time you create your account. If you want us to remove your email
address and delete your account, this can be done through the app in
the “Profile” tab or by contacting us at info@ritapersonaldata.com. We
will do this right away. In certain circumstances, you have the
following data protection rights:
The right to access
The right to erasure
The right of rectification
The right to object
The right of restriction
The right to data portability
The right to withdraw consent
With complaints about our privacy practices, you can reach out to the
data protection authorities (www.autoriteitpersoonsgegevens.nl).
Please reach out to us first; we are accessible and always eager to
hear about any concerns to improve.
Why we collect your data & what data we collect
By default, we store your login credentials, email, and password
(encrypted), and the date and time you create your account on our
servers. Once you choose to request your data from a third-party
service, the data is encrypted, processed, and stored on our servers.
Here is an overview of when we store your data on our servers and for
which purpose:
Account creation:
Data type: Email Address
Purpose: Needed to protect your data and log you into your account
Control data feature:
Data type: Email Address, Online Interactions
Purpose: This information is required to send out Right to be
Forgotten requests on your behalf if you request companies to delete
your data
Earn Rewards:
Data type: Aggregated Online Interaction Data from third-party
services connected to Rita. For example, 2000 people have looked for
red cars this week.
Purpose: If you choose to share insights with Rita Trusted Partners
or rewards, we aggregate data from users and turn it into customer
insights. (e.g For example, 2000 people have looked for red cars
this week) This increases the value of your data while ensuring we
do not sharing personal or invasive data.
Important Note: Data sharing with Rita Partner
Brands is always anonymous unless you explicitly choose to share
your personal information.
Web Extension:
Data type: Browsing history.
Purpose: Track which companies have your data, track number of cookies
tracking you and monetisation of your data in exchange for rewards.
Important Note: Data sharing with Rita Partner Brands is always
anonymous unless you explicitly choose to share your personal
information through surveys.
Cash-out Rewards feature:
Data type: Email, Full name and Stripe ID (Payment Partner)
Purpose: When you cash in your rewards, we send you the rewards
through Stripe
Request data removal at any time, and we will delete everything
within 30 days. Send an email to: info@ritapersonaldata.com
Third-party processing of your data
Rita securely stores your data on a Postgres server provided by AWS,
located in AWS “Euro data center hub” Paris, France.
We use Stripe Payments Europe, Limited for sending rewards and
Sendinblue for sending emails. Therefore, we need to share your email
address with these companies.
To optimize our Mobile App, we collect data about crashes and
interactions - we use Mixpanel and Firebase to track these.
How to contact us
If you have any questions about Rita’s privacy policy, the data we
hold on you or would exercise one of your data protection rights,
please do not hesitate to contact us.
info@ritapersonaldata.com
Rita Data B.V.
Phone: +32495387902
Address: Jacob Van Lennepkade 21H, 1054ZE Amsterdam, The
Netherlands
Kvk nr: 85293776
